According to the news from Securities Times e Company, on May 3, Shanghai Real Estate Industry Association and Shanghai Real Estate Brokerage Industry Association actively responded to the Fifth Shanghai "May five Shopping Festival" and jointly initiated a commercial housing "trade-in" campaign in this city. The campaign aims to facilitate the replacement of housing by residents through the "trade-in" model, and better support the reasonable gradient home purchase needs of residents. This "trade-in" activity is mainly aimed at home buyers who plan to sell second-hand homes and buy new ones. Home buyers first reach the intention of buying new houses with real estate development enterprises, and then the real estate brokerage agencies give priority to promoting their old housing transactions, and complete the new housing transactions according to the agreement after the old houses are sold successfully. The first batch of more than 20 real estate development enterprises and nearly 10 real estate brokers participated in the initiative. The first batch of more than 30 projects participated in the initiative, mainly distributed in Jiading, Songjiang, Qingpu, Fengxian, Lingang and other regions. The real estate development enterprises participating in the "trade-in" activity promise that if the old house is not sold successfully within a certain period of time, the home buyers can "return the house and refund" without conditions.BigbuckhunterarcadeReal estate agents promise to "push and give priority to selling" the old houses of home buyers throughout the city. During the event, the Shanghai Real Estate Industry Association recommended that real estate development enterprises increase the intensity of concessions to provide corresponding concessions for "trade-in" residents; the Shanghai Real Estate Brokerage Industry Association proposed real estate brokerage agencies to provide exclusive preferential services for "trade-in" residents. At the same time, in order to provide more choices and protection for home buyers, the relevant platform (Leju good Housing) provides professional services for all parties in this "trade-in" activity, including providing convenient services such as temporary trusteeship for residents who intend to buy new houses, and big data services for development enterprises and brokers. This "trade-in" activity is to further expand the scope of participation, increase service items, standardize service process and improve service efficiency on the basis of the existing measures of some real estate development enterprises and brokers. Shanghai Real Estate Industry Association and Shanghai Real Estate Brokerage Industry Association hope that more development enterprises and brokerage agencies will participate and jointly provide better services for "trade-in" residents.